360° Competitive Research with Semrush .Trends

A one-stop-shop for all of the competitive insights you need to build an unbeatable marketing strategy.

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Generate fresh ideas

Get a new angle on your business by unwrapping your rival’s top products, services and content assets.
Refine your promo strategies

Identify your competitors’ best-performing marketing channels to improve your own.
Discover new markets

Explore in-depth geographical, demographic and user behaviour data to target new audiences.

Semrush .Trends

Competitive research has never been this easy. From helicopter views to the nitty-gritty details, arm yourself with the competitive intel necessary to beat your rivals in the digital arena.

1. High-Level analysis: Explore your competitive landscape

Reveal top market players and their digital market shares
Unwrap in-market traffic generation patterns
Track the growth dynamics of various user acquisition channels

2. Detailed analysis: Reveal your rivals’ promotional strategies

Get in-depth traffic insights on rivals’ visitor counts, traffic sources, and more.
Find new ad placement and partnership ideas based on users’ traffic journeys.
Unwrap rivals’ most popular products, services, and content assets.

3. Automated monitoring: Track the competition 24/7

Set up automated monitoring of your fiercest competitors
Track rival ad launches and freshly published content
Receive notifications about promo shifts directly to your inbox

The broadest coverage of your competitive landscape

events analyzed per day

190

regions & countries

25B

keywords

43T

backlinks

.Trends delivers competitive insights for the entire company

Make smarter marketing moves

Unwrap your competitors’ traffic generation and sales tactics to refine your marketing strategy
Form efficient partnerships

Reveal platforms bringing the largest audience shares to your rivals and build better partnerships
Effectively allocate spending

Make smarter advertising decisions with demographics and user journey data
Develop your business

Penetrate new markets and capture unreached audiences with location-based competitor traffic insights

Get access to 55+ tools that cover all things online visibility

Traffic Analysis

SEO

Market Research

Paid Ads

PR and Content

Social Media

10 million marketers have already tested Semrush

“When you are at the table with a general manager, they just want to know the market share. Market Explorer is the perfect tool to quickly show what our brand’s role and classification inside the market are.”

Emanuele Arosio Head of Global SEO, Triboo Group
“My favorite part about Semrush is the power it has for competitive intelligence. It makes it easier to make savvy advertising decisions when you have more data.”

Dignorah Altamiranda Marketing Team Lead, Avature
“I love the feature that lets you analyze the keyword and backlink gap with your competitors. This is very useful in determining which keywords you aren't ranking for, that you could be getting.”

Paul Meluzzo Creative Director, Omnislash Visual