Learn when and how to hire the best digital marketer for your business in this free course from Semrush Academy, led by Eli Schwartz.

How to Hire a Digital Marketer - Best Practices with Eli Schwartz

Gain a thorough understanding of what GA4 has to offer so you can deliver better experiences and drive results.

GA4 for SEO - How data helps businesses grow with Jeff Sauer

Semrush's new Marketing Analysis course provides the foundational knowledge necessary to analyze any market and build a surefire marketing strategy.

Marketing Analysis - Where Theory Meets Practice

Discover quick, practical tips you can use right now when starting a small business. Web strategy expert, Wes McDowell, shares how small business owners can make the most of their website and digital marketing efforts for maximum client engagement.

The Ultimate Guide to Launching a Profitable Small Business

Discover Brian Dean’s behind the scenes process for growing a successful blog in record time. This free course walks you through the steps for growing your blog using cutting edge strategies, tactics, and techniques that are working great right now.

Advanced Content Marketing with Brian Dean

Discover a proven process for becoming a digital marketer at record speed, landing your first job and earning more income in the digital marketing industry.

How to Get Hired as a Digital Marketer Course with Nathan Gotch

Grow your business with press coverage. Learn exactly how with this proven, repeatable, and step-by-step system.

Mastering Digital PR with Brian Dean

Discover exactly what you need to include on your website to attract and engage more prospective customers. This free course from Wes McDowell walks you through the process of structuring your website content to improve conversions.

How to Get More Customers with Your Small Business Website with Wes McDowell

Grow your marketing agency organically by combining the best content and SEO tactics into a unified strategy. This free course from Andy Crestodina takes you step-by-step through his comprehensive marketing playbook.

Content and SEO Agency Playbook Course with Andy Crestodina

Get a tested battle-plan to use for getting more traffic from Google.

Semrush SEO Crash Course with Brian Dean

Perfect your PR and link request writing process. Learn exactly how to develop effective pitches that get noticed.

How to write effective PR and link requests with Adam Riemer

Build a powerful social listening strategy from scratch through a free course from Christina Garnett. Better understand your target audience and start building long-term relationships.

Building a Social Listening Program with Christina Garnett

Own the SEO stage and rank high on Google to drive more traffic & sales!

Content-Led SEO with Brian Dean

Get acquainted with Semrush, learn about our analytics reports and project tools, and discover how to get the most out of the suite with third-party services integration.

Semrush Overview Course

Pump up your knowledge on the basics of keyword research with this free and in-depth course from Semrush favourite Greg Gifford.

Keyword Research Course with Greg Gifford

Get expert tips and advice on using our toolkit to really maximise your content marketing efforts.

Semrush Content Marketing Toolkit Course

Get to know the basics of PPC from one of the world's most respected advertising specialists.

PPC Fundamentals Course with Joel Bondorowsky

Learn the basics of digital marketing for SMBs with Greg Gifford - a high-level view of digital marketing to help newbies understand how things work.

Digital Marketing for SMBs with Greg Gifford

Learn how to find and win SEO clients, manage campaigns, and create meaningful reports with industry expert Greg Gifford.

Growing Your SEO Agency with Semrush with Greg Gifford

This course will teach you how to carry out competitive analysis and perform keyword research, crucial steps in your SEO, with the help of Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.

Competitive Analysis and Keyword Research Course

For 16 years, Greg has been doing SEO for businesses in different verticals to boost their visibility in search results. In this free short specialized course, you’ll learn all about backlink management and link building.

Backlink Management Course with Greg Gifford

This course will teach you how to improve and maintain your website's health, as well as optimize your website's content for both users and search engines with Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.

On-Page and Technical SEO Course

Brush up on the basics of SEO with this free and in-depth course from Semrush favourite Greg Gifford.

SEO Fundamentals Course with Greg Gifford

For 17 years, Greg has been doing SEO for businesses in different verticals to boost their visibility in search results. In this free short course, he’ll teach you his specialty — Local SEO — to help bring your business to the top of the map pack and local search results.

Local SEO Course with Greg Gifford

Make the most of Semrush's SEO Toolkit by taking our course. Provided by a team of Semrush professionals, you'll delve into all the best and need-to-know features of the toolkit to help you drive better results.

Semrush SEO Toolkit Course

For 17 years, Greg has been doing SEO for businesses in different verticals to boost their visibility in search results. In this free short specialized course, he’ll walk you through every little tip you need to know to make your mobile website hit it out of the park.

Mobile SEO Course with Greg Gifford

This free course will teach you how to use Semrush Site Audit to its fullest, detecting and fixing your website's technical issues effortlessly. After completing the course, you will have sufficient knowledge to take and pass the Semrush Site Audit exam.

Semrush Site Audit Course

Understand the basics and delve further into the specifics of technical SEO with this free in-depth course from renowned SEO expert Bastian Grimm.

Technical SEO course with Bastian Grimm

Learn how to benchmark your site in the 3 main areas of SEO; Keywords, site health and backlink authority with CSM Kelsey Gettis

Audit Your Online Visibility with Semrush

Dive into the inner workings of content marketing and learn how you can use content to complement and promote your brand in this series of video lessons.

Content Marketing Fundamentals Course with Ashley Segura

Learn how to maximize conversions using different types of automation in your PPC campaigns from digital marketing expert Navah Hopkins.

PPC Automation Course with Navah Hopkins

Learn how to work out the perfect approach to competitive research by leveraging Semrush's toolkit from a veteran of the digital marketing industry, Navah Hopkins.

Competitor Analysis with Semrush

Learn advanced competitive research techniques from digital marketing expert Navah Hopkins to build your profitability by leveraging Semrush's toolkit.

Advanced Competitive Research Practices with Semrush

Learn how to improve and enrich your SEO strategy by creating useful content that feeds users’ needs. Explore how links can improve your website’s visibility and increase conversion rate with top SEO expert Eric Enge.

Role of Content Course with Eric Enge

Learn about SEO and content marketing that will drive your SEO campaign with digital marketing and SEO expert Eric Enge.

Content Marketing and SEO Fundamentals with Eric Enge

Learn how to get started and successfully launch products on Amazon with Robyn Johnson - one of the US' leaders on the topic of selling on Amazon.com, who started with $100 and in 4 years grew her business to the seven-figure mark, now focusing on brands generating $100,000 - 5,000,000 a year in e-commerce.

How to Sell on Amazon: The Ultimate Step-by-Step Guide with Robyn Johnson

Learn all you need to know to successfully launch products on Amazon with Robyn Johnson - one of the US' leaders on the topic of selling on Amazon.com, who started with $100 and in 4 years grew her business to the seven-figure mark, now focusing on brands generating  $100,000 - 5,000,000 a year in e-commerce.

How to Start Selling on Amazon with Robyn Johnson

We require all agencies to get certified to be listed on the Agency Partners platform. This will help you build rapport with the users of the platform. While passing the exams, you’ll also get a chance to brush up on your Semrush knowledge and learn how to make the most out of our tools.

Step 1. Semrush Toolkit Proficiency

Step 2. Semrush for Digital Agencies  

Semrush Agency Partner Certification

Semrush has been recognized by the search community across the globe, winning several accolades as the best SEO software suite.

Earn Your Certificate from Semrush Academy

Take your knowledge to the next level by completing this course, which is packed with strategies you can start implementing right now.

Start the Course

Learn proven tactics and strategies tried and tested by the best-in-class marketing experts.

Course catalog