Technical SEO course with Bastian Grimm

Understand the basics and delve further into the specifics of technical SEO with this free in-depth course from renowned SEO expert Bastian Grimm.

Who is this сourse for?

Whether you’ve just started doing SEO and need to familiarize yourself with technical SEO or you want to gain greater expertise in a specific technical SEO topic, this course is definitely for you. If you work as a consultant or agency side handling technical SEO topics, you should join the course to gain an understanding of technical concepts and learn how to avoid any potential issues.

What you’ll learn

Take your technical SEO knowledge to new heights with this completely FREE course from Semrush, covering crawling and indexation, HTTP response codes, international SEO and more.

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Earn Your Certificate from Semrush Academy

Semrush has been recognized by the search community across the globe, winning several accolades as the best SEO software suite. Learn more

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Semrush Academy

This course was developed by a team of industry-leading experts at Semrush with diverse marketing backgrounds. They offer engaging, up-to-date content tailored to the dynamic digital marketing landscape. Enrolling in this course will equip you with the essential skills to thrive in today's digital world.

Course Structure

1

Introduction to internal linking and accessibility of content

1 video
5 minutes
2

Special Invite: Spotlight Conference by Semrush

The Semrush Spotlight Conference on October 30th in Amsterdam is coming!
1 video
1 minute
3

Google's Mobile First Indexing Intro

1 video
7 minutes
4

Prioritization and relevancy

1 video
5 minutes
5

Seasonality, link hubs, multiple linking, nofollow

1 video
5 minutes
6

XML sitemaps

1 video
5 minutes
7

Introduction to crawl budget optimization

1 video
5 minutes
8

The crawler landscape

1 video
6 minutes
9

User-Agents / Reverse-DNS

1 video
5 minutes
10

Robots.txt

1 video
6 minutes
11

Robots Meta tags

1 video
5 minutes
12

Canonical tags

1 video
5 minutes
13

Strategic crawl management

1 video
5 minutes
14

Faceted Navigation / PRG

1 video
4 minutes
15

Pagination

1 video
5 minutes
16

X-robots header

1 video
4 minutes
17

Introduction to HTTP header fields & response codes

1 video
4 minutes
18

3XX: redirects (301 vs. 302, redirect chains)

1 video
6 minutes
19

4XX: client-side error handling (404 vs. 410, etc.)

1 video
5 minutes
20

5XX: server-side error handling and maintenance (incl. retry-after header)

1 video
5 minutes
21

Intro to log file auditing

1 video
5 minutes
22

Log file auditing tools & their differences

1 video
4 minutes
23

Log file auditing reports

1 video
6 minutes
24

Overlaying crawl & log file data for better results

1 video
5 minutes
25

Introduction and multi-/international domain setups

1 video
6 minutes
26

Geo redirects & CDNs

1 video
4 minutes
27

Hreflang setup

1 video
6 minutes
28

Intro to web performance optimization, Metrics / Measurements / Tools

1 video
6 minutes
29

Site Speed Basics: Client-side

1 video
5 minutes
30

Site Speed Basics: Server-side

1 video
6 minutes
31

HTTPS, SSL, and HTTP/2

1 video
6 minutes
32

Advanced site speed optimization: images, custom fonts, CRP

1 video
7 minutes
33

Structured Data / schema.org

1 video
6 minutes
34

Accelerated Mobile Pages

1 video
7 minutes
35

JavaScript SEO Basics

1 video
7 minutes
36

Congratulations!

Congratulations!
1 video
1 minute
Start the Course
Take your knowledge to the next level by completing this course, which is packed with strategies you can start implementing right now.
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