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  • Which keywords they target
  • Their most important pages
  • Where their traffic comes from
  • Where they get backlinks from
  • How they monetize their site
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taboola.com Web Traffic Statistics

Get a snapshot of Taboola’s online performance by viewing its most critical traffic metrics

Spy on your competitors’ traffic generation strategies
Identify your competitor’s top products, services, and categories
Reveal the competition’s best performing digital marketing channels
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taboola.com Traffic and Visitor Engagement

Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In November taboola.com received 744.56M visits with the average session duration 08:54. Compared to October traffic to taboola.com has increased by 3.8%.

Total Visits last 3 months
Nov744.56M
Oct717.33M
Sep713.98M
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taboola.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Taboola.com's core audience is located in United States followed by Japan, and France.

Country
All devices
Desktop
Mobile
41.03%305.51M3.34%96.66%
10.89%81.11M0.48%99.52%
10.18%75.76M2.52%97.48%
7.17%53.39M3.44%96.56%
6.87%51.17M3.97%96.03%
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taboola.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

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On taboola.com, visitors mainly come from Direct (27.02% of traffic), followed by live.com (13.17%). In most cases, after visiting taboola.com, users go to investing.com and rubiconproject.com.

taboola.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Taboola.com's audience also visits outbrain.com, followed by smartyads.com, and stackadapt.com.

#1
Visits:164,002,011
#2
Visits:22,735
#3
Visits:2,344,014
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taboola.com Top Organic Keyword

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to taboola.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

Keyword
Intent
Pos.
Volume
CPC(USD)
Traffic %
N
1
14,800
10.6
52.28%
N
T
1
880
3.37
3.1%
I
1
720
26.58
2.54%
N
1
590
18.78
2.08%
N
T
1
480
2.57
1.69%
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Last updated: December 11, 2023