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vk.com

VK is the largest European social network with more than 100 million active users. Our goal is to keep old friends, ex-classmates, neighbors and colleagues in touch.

May 2022 Traffic Stats

Country Rank

Country Rank

Russian Federation
4

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Web Traffic Statistics

Get a snapshot of ’s online performance by viewing its most critical traffic metrics

Spy on your competitors’ traffic generation strategies
Identify your competitor’s top products, services, and categories
Reveal the competition’s best performing digital marketing channels
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Traffic and Visitor Engagement

Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May received 1.2B visits with the average session duration 19:24. Compared to April traffic to has decreased by -1.7%.

Visits

1.2B
-1.7%

Pages / Visit

3.9

Avg. Visit Duration

19:24

Bounce Rate

52.75%
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Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. ’s traffic has dropped by -0.8% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 81% up to current paid search traffic.

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Organic Search Traffic

147.8M
-0.8%

Paid Search Traffic

257
+81%

Traffic Share by Device

Quickly understand where a website's traffic comes from and what devices visitors prefer to use. On vk.com, desktops drive 36.4% of visits, while 63.6% of visitors come from mobile devices.

Desktop36.4%Mobile63.6%

Desktop

36.4%

Mobile

63.6%

Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. 's core audience is located in Russian Federation followed by Belarus, and Kazakhstan.

Country
All devices
Desktop
Mobile
Russian Federation
71.51%839.9M31.26%68.74%
Belarus
5.87%69.0M79.5%20.5%
Kazakhstan
3.67%43.1M80.8%19.2%
3.09%36.3M38.85%61.15%
Ukraine
1.72%20.3M54.77%45.23%
See all countries

Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

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On vk.com, visitors mainly come from Direct (76.79% of traffic), followed by yandex.ru (7.58%). In most cases, after visiting vk.com, users go to userapi.com and google.com.

Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to , while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

KeywordIntentPos.VolumeCPC(USD)Traffic %
dr
I
137,200,0000.0126.72
вк
I
T
137,200,0000.0126.72
vk
N
T
14,090,0000.052.93
вк вход
N
11,830,0000.061.31
контакт
N
11,000,0000.150.71
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SEO Audit

Check out vk.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues
Make sure Google bot can crawl and index your website
Scan your website for 130+ technical and SEO mistakes

SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

Errors

7

Warnings

778

Notice

134

Site Health

68%-2%
Your site
68%
Top-10% websites92%

Crawled Pages

100
Health
0
Broken
2
Have issues
55
Redirects
16
Blocked
27

Thematic Reports

Title
Percent
Changes
Crawlability90%
HTTPS99%
International SEON/A
Site Performance100%
Internal Linking88%-1%
Last updated: June 21, 2022

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