We have gathered Semrush biggest 2020 product updates - from SEO, Content Marketing, and Competitive Research tools to special solutions for Amazon sellers’ success and news on the latest integrations. Meet the newest features introduced this year, and make sure you are making the most out of our toolkit.
Header tags and H1 tags make webpage content more user-friendly and are part of basic SEO best practices. There are different types of header tags, categorized by numbers, from H1 to H6. Each header serves a different purpose, giving search engine crawlers like Googlebot valuable information about that page. This guide focuses on how to use H1 tags to improve your SEO results:
An HTML sitemap makes it easy for search engine bots to find and categorize new pages on your website, improving SEO rank. The sitemap doesn’t just list the pages on your website. It also contains information about each page, such as when it was created and last updated and its significance relative to the website’s other pages. Here’s how to make one.
In this guide, we want to help you to understand how to use robots meta tags and the x-robots-tag to control the indexation of your website‘s content and to help you to spot commonly made mistakes, as well as sharing insights as to how to implement these and when each of the two options should be used.
Bounce rate is the metric calculated when someone visits a single page on your website and does nothing on the page before leaving. More specifically, a website’s bounce rate measures how many visitors leave a page without performing a specific action. In this guide, we’ll discuss what makes a good bounce rate and ways to improve your bounce rate.
If you‘re not using digital PR as part of your link building strategy, you‘re missing out on a huge opportunity to gain a competitive advantage, and in this guide, we take a look at why that is, diving deep into the different tactics you can use and the benefits when compared to other common approaches.