How to Set Up a Local Business Listing (+ 15 Top Directories)
Learn how to set up a local business listing and the best directories to submit your business listing to.Feb 25, 2025
Alex Lindley
Managing Editor AT Semrush
With more than a decade of experience as a managing editor, Alex has led content and SEO teams at startups, established enterprises, digital marketing agencies, and print publications. His SEO strategy work has earned clients top rankings for competitive keywords across verticals like SaaS, programmatic advertising, legal services, ecommerce, and more. He‘s also a niche site tinkerer and AI enthusiast.
Expertise
- content editing
- seo
- content operations
- content writing
- content strategy
Education
- University of North AlabamaBA in English/Professional Writing
Author
What Is Video Advertising? + How to Do It Effectively
Video advertising is a paid marketing tactic that uses videos to promote products, services, and/or brands.Feb 21, 2025
How to Perform SEO Analytics: A 3-Step Guide to Success
SEO analytics involves tracking a site’s search performance in search engines and acting on resulting insights to boost visibility.Feb 10, 2025
How to Use AI for a Content Strategy That Drives Results
Using AI when executing your content strategy can streamline research, brainstorming, and optimization.Jan 31, 2025
Contributor
Google's Helpful Content Update & What to Do About It
Google‘s helpful content update is part of Google‘s ranking system designed to reward useful content.Oct 21, 2024
Search Terms: Definition & How to Use Them (with Examples)
Search terms are the exact words or phrases users enter into search engines to find what they want online.Jul 26, 2024