To start a project, go to the Projects Dashboard (SEMrush → Projects) and click on “add new project,” located in the upper right corner. You can also start a project with the Project button beside the search bar.
A single project contains several analytical tools focusing on the same domain. You can use projects to track the impact of an SEO or marketing campaign and generate reports to keep track of your progress. Project sharing is also available to make collaboration between teams and agencies easy.
Go to SEMrush → Projects. If you’re creating your first project, you’ll see the “Create my first project” prompt. Free accounts can manage 1 Project, PRO accounts can manage 5 Projects, Guru accounts can manage 50 Projects, and BUSINESS accounts can manage 200. You can check up your Project limits and more from the User Profile menu.
To start a project, all you need to enter is a domain name and Project name. It is recommended that you enter your root domain, and not the www-version of your site in this step (for example, ebay.com instead of www.ebay.com) so that we will be able to crawl your entire site and not just a www subdomain.
Once you create a project, you will be able to set up each tool one by one. Each project tool (there are currently 12) has its own configuration steps and parameters when setting up.
Please note: Individual project tool campaigns cannot be deleted once they've been created without deleting the entire Project. If you delete a Project, you will delete all campaigns set up.
Keep in mind that you don’t need to set up every project tool. You can create a Projects to just run a single tool like Site Audit, or Position Tracking. Once a Project is created, you can return to it in the Project dashboard and set up a new tool at any given time.
The Projects dashboard allows you to manage all of your Projects from one screen. Your Projects will be listed with overall performance metrics. At the top of the dashboard, you will see two drop-down menus, one labeled favorite tool (1) and the other labeled sort by (2). The favorite tool drop-down will increase the size of your chosen tool’s preview module (see the Social Media Tracker selected below), making it easier to scan the dashboard and get an idea of progress. You can also search (3) your projects by URL or name to quickly find the Project you’re looking for.
The “Sort by” menu allows you to customize the order that your Projects are displayed. Sorting by Project name will organize your Projects in alphabetical order and sorting by metrics will order them by the preview metric of the "Favorite tool." This makes it easy to compare any improvements for different websites you’re working on. If you’re going to sort by a metric like visibility or site health, it would be wise to set the correlated Project tool as your "favorite" so that the dashboard is listed in order of your favorite tool's metrics. In the image below, the Projects dash is set to Position Tracking as the favorite and sorting by visibility.
There are two different ways in which you can view your projects: Tile view and List view. The default view for projects is the tile view but you can easily switch this to list by clicking on the button in the top right of the dashboard.
Unlike the tile view, which will show you the title of the tool, the lists view allows you to see the data sets of your projects. These include site health, visibility, ideas to do, audience, scheduled posts, mentions, toxic domains, link building prospects, PPC campaigns/keywords, ads, organic sessions and social shares.
You can manage these columns to fit your particular needs. Let’s say you only want to view projects that are focusing on a site’s health and audience, you can choose to show only these two by click on manage columns and unchecking all of the other columns.
Just as with the title view, if you do not have a project set up for a certain tool you will see a wrench which will allow you to set it up. Immediately upon clicking you will be brought to the configuring section of that tool.
To quickly check your project limits, hit the “Limits” button and you’ll see how many limits you have remaining.
The number of projects that you are allowed to have at once depends solely on the type of subscription you have with SEMrush. Each subscription level (PRO, GURU, and BUSINESS) has its own project limits which you can find listed on our Prices page. To add limits to your account, go to your subscription info page in the profile menu and request the limits you want. One of our Account Executives will get back to you shortly with more information.
If you want to delete a project, share a project, or change the name of a project, use the buttons to the right of the project in your dashboard.
PLEASE NOTE: When you delete a project, you are deleting all of the tools set up in the project. For example, if you want to delete a Site Audit campaign, you will also be deleting the Position Tracking campaign, Social Media Tracker, Backlinks Audit, etc of that are in the same project. Projects cannot be recovered once deleted so please be careful when deleting a project.
Sharing projects allow users to share their projects with other users. You can choose to provide read-only access or editing access to any given user. This makes the collaboration process easy and transparent to your team members.
It’s important to note that sharing edit access is available to all paid users but read-only is only available to business and enterprise level accounts.
Within the List view, you are able to mass-share your project with multiple users instead of just a single user. To do this go to your list view and click on the share your projects button on the top right. From here you can select which of your projects you want to share than simply type in the emails of the users you are granting access to. As mentioned above, you can give either edit access or read-only access.
Configuring each project tool usually takes a few minutes to set up desired parameters and settings. For a step-by-step walkthrough on how to configure each tool, read the configuring chapters of the user manuals below. Or, find each tool's category in the menu to the left for more information.
- Configuring Site Audit
- Configuring Position Tracking
- Configuring On Page SEO Checker
- Configuring Backlink Audit
- Configuring Social Media Tracker
- Configuring Organic Traffic Insights
- Configuring Brand Monitoring
- Configuring PPC Keyword Tool
- Configuring Orangic Traffic Insights
- Configuring Link Building Tool
- Ad Builder
- Content Analyzer