John is an internal marketer at Click Consult where he spends his time accruing industry certifications, tinkering with code, plotting strategy and writing articles on all aspects of search marketing. While having a masters degree in creative writing and a background predominately in content, John has found himself drawn to the technical side of SEO – developing a passion for data, research, interactivity, artificial intelligence and voice search. John occasionally appears on the blogs of various digital and marketing sites including regular articles on the Click Consult blog, contributions to quarterly search marketing magazine 'Benchmark', speaks at various search and digital marketing conferences and occasionally hosted the on.click podcast (and will again at some point - time permitting).