head of marketing AT SEMrush (Content Marketing Solutions)Speaker, blogger and Content Marketing expert with more than 5 years of experience in developing content strategy. Creator of the French SEMrush Blog, one of the most popular corporate marketing blogs in France. Passionate about languages, modern art and new technologies.
We analyzed over 1,200,000 blog posts to understand the impact of different text characteristics and elements on pageviews, backlinks, and shares, and to establish the reference values for the most common characteristics of the content.
These Content Marketing stats will help you polish the creation process. Insights from this survey report, feature insights and answers from 1500+ marketers that can quickly point you in the right direction for content creation.
It’s arguably more important than ever for businesses to adapt to survive online as we take stock of 2020 and head into 2021. That’s why we’ve pulled together a report that digs into the content marketing trends of recent years to help you make sure you’re ready for the road ahead.