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How to use the upload variables feature (import from file)?

How to use the upload variables feature (import from file)?

Question

SplitSignal’s Upload Variables feature expands the testing options in the tool greatly and allows for more customization when creating test rules.

Now, a user is able to customise the text of the meta, for example, of every url in the test. Or create their own variables without the variables having to exist on page. 

Here are some example test types that use this capability:

Upload Variables Test Example #1 - Adding Text inside of <p> 

URL example:https://www.semrush.com/blog/google-website-rankings/

Test type: Adding Text inside of <p> (paragraph)

Control:example 1 control

Variant:

example 1 variant

Explanation: Here, we see the inclusion of a new sentence in the middle of a paragraph.
Upload Variables Test Example #2 - Removing Text inside of <h1>

URL example:https://www.semrush.com/blog/content-calendar-examples/ 

Test type: Removing Text inside of <h1>

Control:

example 2 control

Variant:

example 2 variant


Explanation/Hypothesis: Here, we remove the number 3 from the h1.
 Upload Variables Test Example #3 - Rewrite content block (<p>)

URL example:https://www.semrush.com/blog/category/paid-media/ 

Test type: Rewrite content block (<p>)

Control: example 3 control

Variant:

example 3 variant

Explanation: This test rewrites a whole block of text.

Upload Variables Test Example #4 - Rewrite/ editing title tag

URL example:https://www.semrush.com/blog/paid-traffic/ 

Test type: Rewrite/ editing title tag

Control: 6 Steps to Attracting Paid Traffic That Converts

Variant: Attracting Paid Traffic That Converts in 6 Steps

Explanation: This test changes the order of the title tag

Upload Variables Test Example #5 - Rewrite/ editing meta description

URL example:https://www.semrush.com/blog/what-is-a-call-to-action/ 

Test type: Rewrite/ editing meta description

Control: Strong CTAs can inspire your audience to engage with your content and services. We share a few best practices for creating your own CTAs.

Variant: We share a few best practices for creating your own CTAs. Strong CTAs can inspire your audience to engage with your content and services.

Explanation/Hypothesis: In this test, we change the order of the meta.

Steps to use:

On the create rules section, complete the following:

  1. Select Import from file on the Create rules section when drafting a test. 

import file button

  1. Download the template in tsv. format
  2. You can also paste your test urls in a csv file (i.e Sheets, Excel etc.)
  3. Write the desired variable for all the urls in the test
  4. Save the list in tsv. format and upload it back to SplitSignal
  5. Check for errors if any (SplitSignal will tell you if there are any errors)
  6. Use the custom variable in the test

step by step gif