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SEMrush Blog

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From MMO to CMO: Build Your Marketing #Legion
How to Plan and Create Super Viral Content in 6 Steps
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How to Research and Create a Content Persona For Your Blog: The Complete Guide
Over 685 digital marketing leaders from regional and national brands came together in Philadelphia for two days of discussion, education, and networking. This event gave us the opportunity to connect with some of the best and brightest in the industry and we couldn’t wait to come back and share with you some of our key takeaways from Digital Summit Philadelphia.
In this video changelog, we discuss a new addition to the Position Tracking tool, a new feature to find backlinks within mentions for our Brand Monitoring tool. We also open a new Facebook tab within the Social Media tool.
The importance of reputation management cannot be overstated. Recent statistics reveal that nearly two-thirds of all internet users consider an online search to be the most trustworthy source of information about companies and people. What is more, up to 85% of consumers research a company and/or product online before making a purchase. Learn about how SEMrush can help you monitor and manage your brand's reputation.
SEO
As a blogger, you likely spend most of your time producing and promoting written content, but we all know that no blog is complete without images. These increase reader engagement, break up blocks of text, and reinforce the overall message of your content, and with options ranging from photographs to illustrations to the hybrid infographic format, the category of “image” is an expansive one. But with so many choices, how do you create and curate images for your blog.
Don't make the same SEO mistakes as your competitors: use their mistakes to your advantage using SEMrush. My search marketing agency uses it daily and I want to show you how to reverse engineer competitors. With this strategy, you can instantly acquire the same value they have achieved through hard work.
How do you decide if entrepreneurship is right for you?To answer this question, we decided to invite Judith Lewis, who has just made the huge move to consulting after working in-house, to our weekly SEMrush Chat. Judith is an SEO, an international social media expert, a conference speaker, and a Huffington Post and SEO Chicks blogger. She shared her own experience and discussed with our other chat participants some difference between being employed and running your own business.
SEO
No startup can build an effective SEO strategy without a strong keyword research foundation. There are so many keyword research tools out there; it can be hard to know which ones deserve the investment of your time and money. Here are the five best keyword research tools I recommend for startups to begin a well-rounded keyword foundation for SEO.
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